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Coffee With The Coach: The 6 Categories of Mastery

  in  Coaching  •  Monday, August 6, 2012 6:00 AM

Grab a cup of coffee with Michael Jans for a few minutes each Monday morning. You'll get a fresh insight, a new strategy, or encouragement from The Coach to help start off your week.


When I first opened my agency I had trouble getting as many clients as I wanted. 

As I started to survey the “agency landscape” trying to find out how other agencies got clients I found the vast majority of agencies really weren’t all that good at marketing. 

Eventually, I went outside of the industry to figure it out and brought it back into my agency. 

What I realized along the way was that, if I wanted to have a successful agency, there was more to it than “just” marketing. 

And on today’s video you’ll learn...

  • The six business categories your agency can master to create the culture you really want
  • The people in your agency who you’ll want to make sure have some mastery in each area
  • In order for everyone in your agency to feel good about “selling” you may have to soft-sell them, here’s what to say
  • How much work it will take to realize tangible results in your agency once you implement The 6 Categories of Mastery
Members: How has mastering the Six Categories made a difference in your agency? 

Non-members: What challenges are you having with your marketing? Comments below. 

Make it a great week!

"We grow agencies. Big. Fast. Easy."

MEMBERS: Click here   to access today's tool from the Navigator
 NON-MEMBERS: Find out how to make the next 90 days the best 90 days of your entire career: Free Gifts, Webinar, click here

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