Survey Results Show Impact of Marketing on KPIs

In a survey recently commissioned by Agency Revolution (an FMG Suite company), polling, survey, and research partner Zogby Analytics found a notable preference among agency decision-makers for technology and software systems to support, enable and enhance their day-to-day agency operations. The results of the survey also highlight the impact of marketing on key agency performance metrics and revenue growth.

Today, the most successful agencies recognize that marketing is:

  • a competitive advantage
  • essential to growth and client retention
  • a strategic business imperative
  • strongly correlated with revenue increases

Download the complete survey today!

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