Marketing Coach Eases Transition to Independence

How a fully-loaded digital hub and expert marketing guidance elevated this newly independent agency

Lofton Wells Insurance Case Study from Agency Revolution

Lofton Wells Insurance, a Tennessee-based former Nationwide Exclusive agency has served customers across the south for more than 30 years. As the agency prepared for their transition to independence, upgrading the website and establishing digital marketing capabilities were essential first steps. As a Nationwide Preferred Vendor, Lofton Wells Insurance could access Nationwide co-op funds to cover select Agency Revolution costs. 

The team at Lofton Wells Insurance loves how Attract™ lets them manage their website, email, social media, and content library from one convenient hub. The easy-to-use and centralized tools help Lofton Wells present a consistent and professional image to their audience. Under the guidance of an Elevate™ marketing coach they’ve implemented better goal tracking and built the right campaigns to meet those goals. 

Since joining Agency Revolution, Lofton Wells Insurance has:

  • Increased Facebook “likes” by 175% in four months
  • Boosted the agency NPS® rating to 74
  • Ranked on the first page of local search results for the term “insurance”

I’ve talked with other agents who are overwhelmed by this transition. I tell them to do what I did: ‘Contact Agency Revolution. They will help you and teach you, and you will see a difference in your agency.’”

Pamela Lofton Wells, Owner, Lofton Wells Insurance

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