Whether searching online for a doctor or an insurance agent, online reviews are one of the most powerful determiners for making a buying decision. Consider that about 95 percent of potential customers read reviews before making a purchase, and it’s easy to see how this often untapped resource can generate more leads and more clients. […]
Reputation Management Guide for Insurance Agencies No insurance agency intends to create a bad reputation, but when an agency neglects its online reputation the results can be just that. That’s because potential customers rely upon Google, Facebook, and other online platforms to make a buying decision based on what people say about your brand. Those […]
The NPS® Dashboard in Fuse™ can now drill down on the performance of a specific location or employee, empowering you to better identify performance issues and improve service for your clients. This update backfills the history for all locations and employees to give you the full view of NPS® performance in your agency. Learn more about […]
Whether in-person or online, it’s essential to demonstrate your social responsibility The last year in quarantine has changed many things about how we communicate with each other. It has been easy for crucial aspects of in-person interactions to get lost in the move to digital. Being involved with your community through service projects and supporting […]
Local Engagement for Insurance Agents Local engagement for insurance is a popular marketing topic, and for good reason. Engagement is what customers crave, and they punish companies that don’t create relationships by walking away or clicking a button. Agency Revolution makes digital communications a breeze with Fuse™, our intelligent automated marketing platform; but local engagement […]
NPS® is one of the most popular and useful survey methods available, and is considered the gold standard for customer experience metrics. The surveys identify and categorize your clients as “Promoters,” “Detractors,” and “Passives.” Information is gathered by asking your clients to fill out a survey that measures how likely they are to recommend your […]
It’s impossible to know exactly how long the COVID-19 crisis will last. With businesses all over the world in quarantine, for many, the financial future is a big question mark. While it is important to focus on what you can do to help your family and community right now, it is also important to start […]
As we are all going through this current crisis it can be confusing for agents when determining strategies to remain profitable. While it is fiscally important to work towards growing and maintaining your agency, it is morally important to act as an authentic member of a community. The way to combine both these strategies is […]
