The Importance of Community Engagement for Insurance Agencies, blog article from Agency Revolution

January 7, 2020

The Importance of Community Engagement for Insurance Agencies

Would you rather do business with a faceless corporation or a member of your community who understands your needs and will work with you to meet them? The answer seems obvious, and it’s precisely how you want people in your community to feel about doing business with you and your independent agency.  However, it’s not […]

Grow Your Online Community by Participating in Your Offline Community, Article by Kirk Faulkner from Agency Revolution

December 10, 2019

Grow Your Online Community by Participating in Your Offline Community

AA Munro Insurance President Wayne Ezekiel used community social responsibility to grow his online audience to 20,000 Making social media work for you is no small feat. Social media marketing requires more than time and money; it calls for transparency, personality, and content. To start, insurance agents must consider the best ways to introduce themselves […]

November 12, 2019

Do These Five Things BEFORE You Tackle Social Marketing

In a recent conversation, Nick Andrews, Channel Partner Marketing Manager at Liberty Mutual, talked about the importance of social marketing. But before you dive in head first, it’s a good idea to make sure you are ready to take on social. These five actions need to be on your to-do list if you want to […]

The Independent Insurance Agency SWOT Analysis. Agency Revolution

October 29, 2019

The Independent Insurance Agency SWOT Analysis

It’s common to hear agents asking for shortcuts to top-line revenue acceleration. Years ago, they asked, “Does a letter or a postcard work better?” Today, the questions might be “Should we focus on Instagram or Twitter? Email auto-responders versus broadcast messages? How often should we blog? Which campaigns get the best results?” While these are […]

What is Your Insurance marketing Strategy? Part Two

October 1, 2019

What is Your Insurance Marketing Strategy? Part Two

Competition Among Rivals Consolidation. In the past, five million dollars in annual revenue was a big agency. One of the biggest agencies in the United States had almost a billion dollars in annual revenue. Guess what? They’re getting bigger every year. At some point, they are going to do something innovative. (Listen to my recent […]

How to Create Content That is Valuable, Relevant, and Timely blog article from Agency Revolution

September 17, 2019

How to Create Content That is Valuable, Relevant, and Timely

There is a lot of talk about content marketing. It is often touted as the most lucrative form of marketing strategy to employ, but the success of a content marketing plan relies heavily on using the right kind of content.  So what is the right kind of content?  In a recent Live Webinar Roundtable, a […]

September 3, 2019

What is Your Insurance Marketing Strategy? Part One

I’m going to cut to the quick; as much as I can with a topic as challenging as ‘strategy’. I want to share a glimpse of the thinking, research, and observations behind my strategic recommendations. My clients and followers have heard a small handful of exhortations over recent years: Lean upmarket. Market faster. Grow faster. […]

August 21, 2019

ASNOA Enters New Enterprise Agreement with Agency Revolution

Partnership gives ASNOA agencies access to Fuse™ and other Agency Revolution marketing packages August 21, 2019, San Diego, CA – Agency Revolution, a digital marketing company serving independent insurance agents and brokers, today announced that it has reached a new enterprise agreement with Agent Support Network of America (ASNOA), a leading network of independent insurance […]

August 20, 2019

Chuck Blondino Reveals the Secret of Organic Growth for Independent Agents

One of the most valuable things we do at Agency Revolution is talk with successful agents and industry professionals about their experience and strategies. We learn so much from the super-stars of our field, and we can’t wait to share it with our audience. Recently we sat down with Chuck Blondino, Director of Agency Capabilities […]