Five Great Ways to Attract Leads Through Social Media article from Agency Revolution

July 28, 2020

Five Great Ways to Attract Leads Through Social Media

Social media for independent insurance agencies is an important part of digital marketing today. However, the hallmarks of great social activity still elude many insurance agents. Here are five proven ways to breathe new life into your social media efforts to attract more insurance consumers to your insurance agency.  1. Study your audience Before you […]

Top 5 Marketing Ideas for Insurance Agents article from Agency Revolution

July 7, 2020

Top 5 Marketing Ideas for Insurance Agents

It’s tempting to chase the “latest and greatest” digital marketing tools to keep your brand relevant, but if you’re not using foundational marketing tools to their full potential, you’re wasting time and money. From websites that drive traffic to an engaging social media presence, you must have solid fundamentals in place to create a progressive […]

How to Use Automation to Improve the Client Experience blog article from Agency Revolution

June 23, 2020

How to Use Automation to Improve the Client Experience

It’s true in every field, but perhaps even more so for insurance–it all comes down to the customer’s experience. According to PWC, 86% of buyers are willing to pay more for great customer experience. A Walker study found that 2020 is the first year that customer experience will overtake price and product as a brand’s […]

Insurance Social Media Marketing Tips From the Field blog article from Agency Revolution

June 16, 2020

Insurance Social Media Marketing Tips From the Field

If you’ve been reluctant to jump on the social media bandwagon, some real-world examples and strategies from the field can help you get started. If your agency has any social media presence, you’re most likely looking for tips that can help you reach the next level.  Agency Revolution is dedicated to helping insurance agents and […]

How to Grow Referrals with Insurance Email Marketing

June 9, 2020

How to Grow Referrals with Insurance Email Marketing

Do you know which marketing efforts bring your agency or brokerage the highest ROI?  If you think paid ads, inbound marketing, and email campaigns give you the best return, you may miss out on one of the most lucrative sources for growing your business:  referrals.  A study about customer loyalty in Property & Casualty insurance […]

3 Ways to Keep Your Marketing Funnel Flowing

June 2, 2020

3 Ways to Keep Your Marketing Funnel Flowing

You may have heard the term “marketing funnel” before and wondered exactly what it meant. If you could boil down the strategy behind a marketing funnel, it would be this: Turn investigators into leads Turn leads into clients Turn clients into ambassadors These goals prove especially important for insurance agents. Keeping your marketing funnel flowing […]

Is Your Website Branded, Integrated, and SEO'd? Article on Agency Revolution

May 19, 2020

Is Your Website Branded, Integrated, and SEO’d?

After the recent economic downturns, insurance agents everywhere are looking for ways to grow their business. When creating a lead generation strategy, the cornerstone should be a website specially designed to meet insurance agents’ marketing needs.  For a website to meet all of an agency’s marketing needs it must meet three criteria. It must: Define […]

Leverage Automation to Optimize Operations article from Agency Revolution

April 14, 2020

Leverage Automation to Optimize Operations

You may have heard the term “marketing automation” and wondered what that really meant. It is one thing to talk about it as a concept, but if you were to implement an automated marketing system, what would it look like? What would be the components? Marketing automation is a strategy that leverages technology to magnify […]

Tailor Your Content to Fit Your Audience blog article from Agency Revolution

February 18, 2020

Tailor Your Content to Fit Your Audience

The key to a successful content strategy is aligning your content with the needs of your audience. But are you clear about what your audience needs?  We’ve all had the experience of wearing clothes that fit us perfectly vs those that feel like they were created for an entirely different body. The experiences are drastically […]

Grow You Agency Through Content Marketing blog article from Agency Revolution

February 4, 2020

Grow Your Agency Through Content Marketing

In today’s world, great marketing results come from great content. Consumers face a seemingly endless number of choices for the services and products they need. Creating and sharing the right content is how businesses stand out from the crowd and build trust with their audiences. At its core, great content offers something valuable to your […]

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