May 24, 2022

Using Marketing Automation to Take Agencies to the Next Level

Intelligent automation is a popular phrase that is thrown around a lot these days, especially when it comes to insurance agencies; but what does it mean? In simple terms, it’s the process of analyzing data to orchestrate users, tasks, systems, and communications based on a business’s needs. Automation is all about increasing company performance by […]

Boost Commercial Insurance Sales with Marketing Automation blog article from Agency Revolution

March 29, 2022

Boost Commercial Insurance Sales with Marketing Automation

Commercial insurance sales are akin to reeling in an enormous fish. The payoff is stupendous but the time investment reflects that. That’s where intelligent marketing automation comes into play, allowing insurance agencies to build commercial lines relationships within a fraction of the time. It turns you from using a regular fishing pole to getting fish […]

5 Prospecting Ideas for Insurance Agencies in 2022 article from Agency Revolution

March 22, 2022

5 Prospecting Ideas to Grow Your Insurance Agency

Prospecting can make or break a company. Finding clients is crucial to keeping a business afloat. As an insurance agent, you might have the basics of prospecting down pat, but there’s always room for new ideas or creative techniques to inspire.  Read on to discover five prospecting ideas you can use to grow your agency […]

The Insurance Agency's Guide to Video in 2022 article from Agency Revolution

February 22, 2022

Insurance Agency’s 2022 Guide to Video Production

As time passes, insurance video and marketing expand and evolve. 20 years ago, a yellow-page ad was the centerpiece of an agency’s marketing. Whether it’s for a restaurant, a corporation, or an insurance agency, being able to adapt to current strategies for insurance marketing videos is crucial to taking your place as an industry’s top […]

How Insurance Agencies can Hack the LinkedIn Algorithm in 2022

February 15, 2022

How Insurance Agencies can Hack the LinkedIn Algorithm

Does LinkedIn Use an Algorithm? Yes, yes it does! Like many other online platforms, LinkedIn uses a series of calculations and rules to determine how content is distributed, displayed, and interacted with. Meaning it decides who sees your content when they see it and how they see it. As insurance agents and content producers, algorithms […]

5 Email Templates for Insurance Agencies blog article from Agency Revolution

January 5, 2022

Email Marketing for Independent Insurance Agents

As an insurance agent, you know that email marketing can provide an incredible ROI (36 to 1). But what makes email marketing so effective, and how can you stand out in your recipient’s inbox? In this article, we’ve broken down the key elements of successful insurance emails – all to provide a list of email […]

Email Marketing for Insurance Agents: Best Practices for 2022

November 30, 2021

Email Marketing for Insurance Agents Best Practices in 2022

Email Marketing in 2022 Here’s what insurance agents can expect to learn from the article: The benefits and ROI of email marketing What to do before sending your first email How to create an effective email campaign  Email marketing examples for insurance Ways to improve your email marketing Why Use Email Marketing?  Email remains one […]

5 Tips for Leveraging Customer Reviews for Insurance Agencies blog article form Agency Revolution

October 26, 2021

5 Tips for Leveraging Client Reviews for Insurance Agencies

Whether searching online for a doctor or an insurance agent, online reviews are one of the most powerful determiners for making a buying decision. Consider that about 95 percent of potential customers read reviews before making a purchase, and it’s easy to see how this often untapped resource can generate more leads and more clients. […]

The Complete Guide to Reputation Management for Insurance Agencies blog article from Agency Revolution

September 28, 2021

The Complete Guide to Reputation Management for Insurance Agencies

Reputation Management Guide for Insurance Agencies No insurance agency intends to create a bad reputation, but when an agency neglects its online reputation the results can be just that. That’s because potential customers rely upon Google, Facebook, and other online platforms to make a buying decision based on what people say about your brand.  Those […]

Why Your Insurance Agency's Online Reputation Matters

September 14, 2021

Why Your Insurance Agency’s Online Reputation Matters So Much

Remember word-of-mouth advertising? It’s how insurance agencies built their reputations and their bottom line in their local community. Because insurance markets used to be so localized, a smart agent would network through local organizations, sponsor ball teams, and be there when their customers needed them most.  But a lot has changed since those pre-internet days, […]

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