The Insurance Agency's Guide to Video in 2022 article from Agency Revolution

February 22, 2022

Insurance Agency’s 2022 Guide to Video Production

As time passes, insurance video and marketing expand and evolve. 20 years ago, a yellow-page ad was the centerpiece of an agency’s marketing. Whether it’s for a restaurant, a corporation, or an insurance agency, being able to adapt to current strategies for insurance marketing videos is crucial to taking your place as an industry’s top […]

How Insurance Agencies can Hack the LinkedIn Algorithm in 2022

February 15, 2022

How Insurance Agencies can Hack the LinkedIn Algorithm

Does LinkedIn Use an Algorithm? Yes, yes it does! Like many other online platforms, LinkedIn uses a series of calculations and rules to determine how content is distributed, displayed, and interacted with. Meaning it decides who sees your content when they see it and how they see it. As insurance agents and content producers, algorithms […]

5 Tips for Leveraging Customer Reviews for Insurance Agencies blog article form Agency Revolution

October 26, 2021

5 Tips for Leveraging Client Reviews for Insurance Agencies

Whether searching online for a doctor or an insurance agent, online reviews are one of the most powerful determiners for making a buying decision. Consider that about 95 percent of potential customers read reviews before making a purchase, and it’s easy to see how this often untapped resource can generate more leads and more clients. […]

Guide to Online Advertising for Insurance Agencies article from Agency Revolution

June 8, 2021

Guide to Online Advertising for Your Insurance Agency

When you’re ready to dive into online advertising for your insurance agency or brokerage, the sheer number of digital marketing tools and online platforms can be overwhelming. Where should you invest your marketing dollars for the greatest ROI? How will you find time to market in all these different places? Do you need to be […]

Paid Advertising Best Practices and Pitfalls for Insurance Agents from Agency Revolution

May 25, 2021

Paid Advertising Best Practices and Pitfalls

Paid Advertising for Insurance Agents When financial advisors invest in a paid advertising strategy, they can enjoy more quality leads, design a better user experience, and get an impressive ROI for their marketing budget. Consider that Google routinely processes over 90,000 search queries every second, and it’s easy to see how paid ads could help […]

How Optimizing Your Social Profiles Can Grow Your Agency blog article form Agency Revolution

December 22, 2020

How Optimizing Your Social Profiles Can Grow Your Agency

Are your social profiles working for you or against you? It is essential for insurance agents to optimize their social profiles. Insurance agents should invest some time and effort in optimizing platforms with a proven track record of success for growing agencies. Adopting a new social platform can also be a powerful strategy.  Insurance agents […]

Leverage Insurance Marketing Automation to Optimize Operations

November 24, 2020

Drive Leads with an Optimized Customer Journey

You may have heard the term “marketing automation” and wondered what that really meant. It is one thing to talk about it as a concept, but if you were to implement an automated marketing system, what would it look like? What would be the components? Marketing automation is a strategy that leverages technology to magnify […]

Five Great Ways to Attract Leads Through Social Media article from Agency Revolution

July 28, 2020

Five Great Ways to Attract Leads Through Social Media

Social media for independent insurance agencies is an important part of digital marketing today. However, the hallmarks of great social activity still elude many insurance agents. Here are five proven ways to breathe new life into your social media efforts to attract more insurance consumers to your insurance agency.  1. Study your audience Before you […]

Insurance Social Media Marketing Tips From the Field blog article from Agency Revolution

June 16, 2020

Insurance Social Media Marketing Tips From the Field

If you’ve been reluctant to jump on the social media bandwagon, some real-world examples and strategies from the field can help you get started. If your agency has any social media presence, you’re most likely looking for tips that can help you reach the next level.  Agency Revolution is dedicated to helping insurance agents and […]

Creating a Crisis Recovery Plan for Insurance Agents article by Kirk Faulkner presented by Agency Revolution

March 31, 2020

Creating a Crisis Recovery Plan for Insurance Agents

It’s impossible to know exactly how long the COVID-19 crisis will last. With businesses all over the world in quarantine, for many, the financial future is a big question mark. While it is important to focus on what you can do to help your family and community right now, it is also important to start […]

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