You may have heard the term “marketing funnel” before and wondered exactly what it meant. If you could boil down the strategy behind a marketing funnel, it would be this: Turn investigators into leads Turn leads into clients Turn clients into ambassadors These goals prove especially important for insurance agents. Keeping your marketing funnel flowing […]
After the recent economic downturns, insurance agents everywhere are looking for ways to grow their business. When creating a lead generation strategy, the cornerstone should be a website specially designed to meet insurance agents’ marketing needs. For a website to meet all of an agency’s marketing needs it must meet three criteria. It must: Define […]
Announcement comes at an ideal time for FCAA member agents transitioning from captive to independent this year May 18, 2020, San Diego, CA – Agency Revolution, an insurtech company serving independent insurance agents, today announced a new partnership with First Choice Agents Alliance (FCAA), an insurance aggregator founded to help independent insurance agents grow their […]
NPS® (Net Promoter Score®) is a system that allows you to understand which of your clients are promoters, and which are detractors for your insurance agency. A Net Promoter Score® gathered by asking your clients to fill out a simple survey to learn how likely they are to recommend your agency to friends or family. […]
You may have heard the term “marketing automation” and wondered what that really meant. It is one thing to talk about it as a concept, but if you were to implement an automated marketing system, what would it look like? What would be the components? Marketing automation is a strategy that leverages technology to magnify […]
It’s impossible to know exactly how long the COVID-19 crisis will last. With businesses all over the world in quarantine, for many, the financial future is a big question mark. While it is important to focus on what you can do to help your family and community right now, it is also important to start […]
Insurance agents know better than most that change is inevitable. The rate of technological advancement keeps speeding up exponentially. No one knows this better than Tony Tarquini, European Director of Insurance at Pegasystems. For 34 years, he has been working with the largest insurance organizations in the world to help them prepare for technology disruption. […]
Traditional vs. Digital Insurance agents have always been known for their ability to market themselves, even before the advent of the Internet. The rise of digital marketing has created a sea change in the way companies promote their goods and services. Insurance agents are no exception. Many old school marketing techniques that insurance agents used […]
Partnership gives ASNOA agencies access to Fuse™ and other Agency Revolution marketing packages August 21, 2019, San Diego, CA – Agency Revolution, a digital marketing company serving independent insurance agents and brokers, today announced that it has reached a new enterprise agreement with Agent Support Network of America (ASNOA), a leading network of independent insurance […]
Jamie focuses on new channels of communication that most agents wouldn’t even consider. He is currently developing his advertising for Snapchat as a new avenue to reach beyond his older audience. In 2011, Jamie decided to “take the leap” and start an agency from scratch. He faced many of the same challenges that other agents […]
