Insurance data nerd reveals secrets to creating digital content that wins the hearts of insurance consumers
Ryan Deeds is one of the biggest insurance nerds in the entire industry – it’s a big reason why he writes for Insurance Nerds and co-hosts The Digital Broker Podcast alongside Steve Anderson when he’s not pouring himself over raw data as Assurex Global’s Vice President of Technology and Data Management. Ryan’s experience and positions afford him powerful and relevant insight into what’s working for insurance agencies and brokerages today.
Listen to this information-loaded discussion and discover:
- Ryan’s philosophy about what makes great content (and why ‘who it comes from’ matters more than you think).
- Leveraging video for your agency the right way. When to use outside content, produce your own videos… and surprising advice on what dress-codes will help you connect with prospects!
- How you need to adjust your social media distribution strategy according to your audience and the platform you’re connecting with them on.
Don’t miss this important conversation with one of the insurance industries most dedicated students and thought leaders!
What are other agents & brokers doing to thrive? What are the biggest trends affecting the retail insurance agent & broker? What are the most important strategies and tactics you need to grow faster? Find out here in the Connected Insurance Podcast, where Michael Jans discusses the biggest issues affecting the independent insurance agent and broker with the industry’s leading figures.
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